Christelle Flahaux
Global Field Marketing Manager, Ariba
Christelle Flahaux is an industry veteran with more than 15 years experience in designing and executing strategic field marketing programs and integrated marketing campaigns. She joined Ariba in 2005 and quickly built a metrics driven global program that has increased pipeline and sales’ trust in marketing. She is responsible for driving the strategy and technologies around Demand Generation, Email Marketing and Field Prospecting tools.
Ms. Flahaux possesses an extensive background in sales operations, lead generation, sales processes, and integrated marketing strategy in the business-to-business technology sector working for companies like FedEx, Environmental Resources Management, and Sanmina-SCI. Ms. Flahaux holds a bachelor’s degree in Business Administration/Marketing and a masters degree in Sports Marketing & Sponsorship.
Follow Christelle Flahaux
- Visit Christelle Flahaux's Company, Ariba
- Follow Christelle Flahaux on LinkedIn
- Read Christelle Flahaux's OMC Blog at Online Marketing Connect
Presentations
Online Marketing Summit 2010
- Usability & Website Leadership Forum
02/24: OMS Day 2 - Sales 2.0 & Demand Generation Forum
02/23: OMS Day 1
OMS 2010 Regional 23-City Tour
- How to use Social Media for Prospecting
06/30: Chicago
06/21: Long Beach
2009 Regionals
- Chicken & The Egg: In a Web 2.0 World, Does Email Drive Social Media or Social Drive Email Marketing?
06/25: San Francisco - Big Brands, Big Plans Panel
05/27: Chicago
